It’s well-known fact in the Infusionsoft Consulting community that most end users who use the software on their own without employing professional help end up being frustrated.
Unfortunately, that’s simply the nature of the game when you’re dealing with a marketing tool this robust.
Infusionsoft creates marketing art in the hands of an experienced pro. It just as easily causes confusion and frustration when turned over to the hands of people who are left on their own to integrate all the moving pieces that make up a marketing automation masterpiece.
With software, the tradeoff for immense functionality has always come with increased complexity.
Still, a well-designed Infusionsoft system is so valuable to a company that it is sensible to turn the job over to a consultant. They handle the details so your focus remains on your core competencies.
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